To help promote her new book “The Whuffie Factor” — which I’m actually really looking forward to reading — Tara Hunt has posted a collection of video interviews over at Viddler. How is this of interest to the t-shirt set, you ask? Well, one of said interviews is a nice five minute chat with Jake Nickell and Jeffrey Kalmikoff from Threadless.

In the interview, they offer a pretty quick rundown of how Threadless came to be. And while that might fall under “old news” for some of y’all, I’m sure that at least a few of you might find it interesting. Besides, it makes for pretty compelling filler until I can cut time out of my schedule to post another shirt… ;)